The Michigan HealthLink, Inc. (“MHL”) website, michiganhealthlink.com (the “Website”), is designed to provide you with useful information about us and to connect patients, network physicians, and health plans. The Website does not promote or sell products of any kind. We do hope, however, that the information we provide on our Website encourages you to use our services or to join our organization as a member.
Personal Information means information about an individual who can be identified from use of that information (or from that information when combined with other information in our possession or likely to come into our possession), including information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Types of personal information typically include names, physical addresses, mailing addresses, social security numbers, email addresses, phone numbers, bank account numbers and driver’s license numbers. But Personal Information may also include other information that can reasonably link to a particular person, such as internet protocol (IP) addresses, unique device identification numbers, employment information, and internet activity. Personal Information does not include publicly available information from government records; de-identified or aggregated consumer information; or for purposes of this Notice, information specifically excluded from or by applicable data-privacy laws, such as the Health Insurance Portability and Accountability Act of 1996 (HIPAA), the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA), and the Driver’s Privacy Protection Act of 1994.
Usage Data is data collected automatically that is either generated by your use of the Website or from the Website infrastructure itself (for example, the duration of your visit to a web page).
Cookies and Pixels are small data files that are placed on your computer or mobile device when you visit a website (cookies) and snippets of code that track use behavior on a website (pixels). Cookies and Pixels are used, for example, to make websites work or to make them work more efficiently. Cookies and Pixels can also provide reporting information to track how a user interacts with a website.
Information We Gather
In an effort to provide our Website visitors with the most useful information, we collect a limited amount of information about visits to our website, including the number of visits to the site, the date and time of day of these visits and the pages visited. This information helps us to evaluate the effectiveness of our site, improve the information available to site visitors and improve Website performance.
Further, we collect information from other sources, including PHI (for the purposes and as defined below). We do, however, limit our collection of Personal Information and PHI to information that we may use to perform the services described on our Website. We will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
Website Data Tracking
Our Website gathers the following information about each visit: internet service provider name, browser type, and internet protocol (IP) address.
This Notice does not restrict our collection, use, or disclosure of any aggregated information or information that does not identify, or cannot be reasonably linked to, any individual.
Messages that you send to us by email (via the Contact Us links on our Website pages) may not be secure. If you choose to send any Personal Information or other information to us via email, you accept the risk that a third party may intercept and use such information.
Occasionally, we post surveys on our website to obtain input from you and other website visitors. We use the information gathered through these surveys to improve the services we provide our members or to improve the content and use of our website. Participation in these surveys is voluntary, and any demographic information requested (e.g., zip code) is not required to complete the survey.
Use of Information
We may disclose Personal Information we collect from you or from the categories of sources described above: (1) to our subsidiaries and affiliates; (2) to contractors, service providers, and other third parties we use to support our business; (3) to fulfill the purpose for which you provide it; (4) to a buyer or other successor in the event of a sale or transfer of some or all of our business or assets; (5) for any other purpose disclosed by us when you provide the information; (6) to comply with any court order, law, or legal process, including responding to any government or regulatory request; (7) if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of us, our clients, or others; or (8) for additional purposes with your consent. We do not sell or otherwise share personal information with third parties for direct marketing purposes. And when we do share your information with our service providers, they are contractually prohibited from retaining, using, or disclosing your Personal Information for any purpose other than that specified in the contract.
We have implemented measures designed to secure your information from accidental loss and from unauthorized access and disclosure. The use of, and access to, your Personal Information by us is restricted to employees and contractors who need to know that information to provide services to you. We maintain physical, electronic, and procedural safeguards to limit access to your Personal Information. Unfortunately, transmission of information via the Internet is not completely secure. Although we do our best to protect all information submitted to our Website, we cannot guarantee the security of any such information. Any electronic transmission of information is at your own risk.
Questions or Changes
If you have questions about this Notice or need to correct the personal information you have voluntarily submitted to MHL through our Website, please email us at email@example.com.
Policy Change Notification
MHL uses the information collected from you in accordance with the privacy notice in effect when the information was collected. From time to time, MHL may change its privacy notice without prior advance notice; for example, in light of new technology or a change in applicable law. If MHL decides to change the type of information it collects, how we use it, or under what circumstances, if any, we may disclose it, we will post a notice of these changes on the homepage of the Website. Please check our Website frequently to see changes to our Privacy Notice.
Links to Third-Party Websites